Are you a professional communicator? A writer or content developer? Are you feeling challenged as a content manager to include videos in your content marketing platform?
Why not try a webinar to explain your products and services using GoToMeeting? After the webinar you can post the recording on YouTube and embed it on your website.
Whatever professional skills you have as a communicator, you can enhance your reputation by teaching others about it online. A webinar can help others, develop your reputation as a thought leader, and create something valuable that leads prospects to your website with quality content.
Check out Part 1 of my educational video on setting up GoToMeeting:
Get familiar with the platform here and stay tuned for Part 2 in my next post, which will give you more detail on how to run a webinar and avoid some common problems.
Then decide for yourself – can you include webinars and videos in your content marketing strategy?