Author Archives: Sheila Gregory

About Sheila Gregory

Sheila is a professional business writer with a background in marketing and corporate communications. She is available for freelance assignments in business writing, blogging, content marketing, social media strategy, editing and proofreading. Please contact her by email to discuss your next project: promotion.notions2@gmail.com

How to Create a Webinar Using GoToMeeting – Part 2

Are you a professional communicator? A writer, photographer, or content developer? Are you feeling challenged as a content manager to include videos in your content marketing platform? Why not try a webinar to explain your products and services using GoToMeeting? Whatever professional skills you have as a communicator, you can enhance your reputation by teaching others about […]

Continue reading

Advertisements
Posted in Content Marketing, GoToMeeting, How To, Search Engine Optimization, video | Tagged , , , , , , , , , , , | 1 Comment

How to Create a Webinar Using GoToMeeting – Part 1

Are you a professional communicator? A writer or content developer? Are you feeling challenged as a content manager to include videos in your content marketing platform? Why not try a webinar to explain your products and services using GoToMeeting? After the webinar … Continue reading

Posted in Content Marketing, GoToMeeting, How To, Search Engine Optimization, video | Tagged , , , , , , , , , , , | 1 Comment

Does content marketing influence you?

Are you a business owner? A content marketer? Or a social media manager? Do you make decisions independently? We often think we are doing just that. But in reality, our decisions are constantly being influenced by media, other people, our own … Continue reading

Posted in Freelance Writer | Leave a comment

The Easiest Thing To Do In Content Marketing

A study released by SalesFusion, a marketing automation provider, surveyed nearly 700 B2B marketers from small to medium-size businesses. It found that more than half felt their lead generation strategy was above average. More than 50 percent of marketers said that content marketing was the common denominator for … Continue reading

Posted in Blogging, Content Marketing, Freelance Writer, Writing Web Copy | Tagged , , , , , , , , | Leave a comment

Get This Simple Tool to Increase Blog Traffic During the U.S. Election

This post is for my fellow bloggers who write about the U.S. election: Wow, you sure hit a bonanza of eye-popping events to write about during this election! Here in Canada, we can barely keep up with all the insightful blogs and … Continue reading

Posted in Blogging | Tagged , , , , , , , , , | Leave a comment

Want Business Reviews Online? Do This First!

I rarely write online reviews, even about the best customer experience. How about you? Don’t worry, you’re not alone. Most of us are not very generous with praise online. Most people only write an online review when they’re unhappy about something and … Continue reading

Posted in Social Media | Tagged , , , , , | Leave a comment

The Value of High Traffic Web Pages

When you need a content writer, ask yourself what you want to achieve. You might say you want more traffic to your website. I’d probably ask you why. Most website owners answer, “To increase sales, of course!” And let’s admit it … Continue reading

Posted in Analytics, Content Marketing, Freelance Writer, Writing Web Copy | Tagged , , , , , , , , , | 6 Comments

9 easy ways to come up with blog ideas

“What should I write about?” This is one of the most frequently asked questions by new writers who want to start blogging and need good blog post ideas or blog name ideas. No one can tell you what to write about. … Continue reading

Posted in Blogging, Creativity, Freelance Writer, Writing Web Copy | Tagged , , , , , | Leave a comment

5 key things to remember when writing website copy

Writing web copy – what have you got to lose (in 15 seconds)? When you’re searching for something online, what’s important to you? You want information now! Visitors to your website are no different. Welcome to the breakneck speed of … Continue reading

Posted in Content Marketing, Freelance Writer, Search Engine Optimization, Writing Web Copy | Tagged , , , , , , , , , , , , , , , , , , , , , | Leave a comment

Repurpose your content: Make a movie out of your podcast

Sometimes a freelance writer likes to branch out and create more than just words on a website. I love to write, but I also like creating all kinds of media: images, audio and movies. If you are the marketing and communications … Continue reading

Posted in Creativity | Tagged , , , , , , , , , , , , , | Leave a comment